• You Can’t Go Back

    12/7/21

    In Brief:  If you intend to get your trademarks back after a transfer, be sure that’s what your documents say.

    Read More
  • Pizza Wars Part II: New York Style

    10/19/21

    In Brief: Trademarks that co-exist for a long time don’t always create a likelihood of confusion.

    Read More
  • Pizza Wars Part I: Chicago Style

    10/12/21

    In Brief:  Use of a licensed trademark is limited by the scope of the license.

    Read More
  • Naming Rights in the Gig Economy

    10/5/21

    In Brief:  Using someone else’s descriptive trademark can be fair use.

    Read More
  • Copyrighting a Trademark

    9/28/21

    In Brief:  A trademark has to meet minimum standards of creativity for a copyright registration.

    Read More
  • My Own Private Emoji

    9/22/21

    In Brief:   An emoji trademark wasn’t used in commerce.

    Read More
  • Goodwill Clucking

    3/23/21

    For the Mother Cluckers trademark saga, we need a little background about goodwill. A trademark establishes a connection between the owner’s goods and services and the consumer. That connection is the goodwill in the trademark. In order to be effective, a trademark assignment requires the assignment of the goodwill attached to it. 

    Assigning goodwill along with the assignment of a trademark isn’t form over substance.

    Read More
  • Bubble, Bubble, Toil and Seltzer

    3/9/21

    Molson Coors Beverage Company sells a hard seltzer called Vizzy. Future Proof Brands, LLC sells a hard seltzer called Brizzy. Future Proof sued Coors for trademark infringement alleging that Vizzy is likely to cause confusion with Brizzy.  

    Even when two product names sound similar, a likelihood of confusion isn’t automatic.

    Read More
  • Sometimes, It’s What You Don’t Say

    3/2/21

    The US Supreme Court won’t be weighing in on some interesting cases in the world of IP. Here are just a few of them by topic:
    Copy

    • rights in Fictional Characters
    • Right to Challenge Patents
    • Trademarks
    Read More
  • Fruit Bowl Battle

    2/16/21

    Most people are familiar with Apple Inc. and its apple logo. Apple Inc. and its products are ubiquitous and pervasive. At any time, a person can be wearing one of their watches, talking on one of their phones and watching a video on one of their tablets.

    PrePear is a new app that allows the user to save and organize recipes, create meal plans, shop efficiently for food and prepare healthy foods. PrePear adopted a pear logo, which makes sense considering the pun in the name. When PrePear sought to register its pear logo as a trademark, USPTO’s Examining Attorney didn’t see a likelihood of confusion between the pear logo and any other logo. The Examining Attorney cleared the application for publication.

    Then, Apple filed an opposition.

    Read More
This website uses cookies to enhance your browsing experience and provide you with personalized services. By continuing to use this site, you consent to the use of cookies. See our Terms of Engagement to learn more.
ACCEPT